8 Cash Flow Drivers to Greater Profitability


  • Jul 12, 2023 09:00 AM – 03:00 PM


  • Elevate - Business and Events Center
  • 4100 Westown Pkwy
  • West Des Moines, IA 50266
Fee Type of Fee
$375 / Person - MBI Members
$470 / Person - Construction Update Subscribers & Non-Members

Presenter: Mark Stanley, Why! Company - Johnston, IA 

Profit – Not enough of it!  Cash Flow – should be way better!These are just a few of the common frustrations in running your own business. In this workshop, we will be hands-on in helping you discover how and where to unlock more cash flow and more profits. We will take your real-life income statements and balance sheets and find ways to shake a few more coins out of your corporate sofa cushions. 

We will teach you more about the 4 Flows in business – information, physical, decision and cashflow – to speed up your order to cash process. After all – you set up the business to be a gross margin making “machine”. Let’s get that “machine” fired up and generating more of what you intended it to do. 

Be prepared to deep-dive into your own financial statements and learn ways to maximize your profitability and cash flows. 


  • Understand the order to cash process 
  • Understand your business as a Gross Profit-making machine 
  • Discover and leverage the 8 Cash Flow Drivers in your business
  • Understand and leverage the 4 flows in business 
  • Takeaway a plan of action that gets your team going

Master Builder Designation: Project Management - 5 Credits